• things i've made
  • things about me
  • resume

Rob Sabalvaro

Creative Director / Copywriter

  • things i've made
  • things about me
  • resume

Flash back to 2007 – the radio can’t stop playing Umbrella, McLovin is an icon, Facebook rules social media, and I’m a pimply college kid randomly sitting in a media planning class wearing cargo shorts (no regrets).

Did I know then that I’d find connecting the dots between people, brands, and pop culture so enjoyable? Nope. Did the teacher remind me of big cheese Bert Cooper from Mad Men? Yup.

After getting a B.S. degree in Advertising, I got into account planning at a couple of ad shops in San Francisco. But my strat lines sounded more like taglines and I preferred wearing Chucks over Oxfords. The natural next step was to become a copywriter. So, off to Miami Ad School I went.

I’ve been an agency creative now for the past decade or so – 2 years in SF, 10 years in NYC – melding my strategic and creative experience to craft ads and ads that don’t look like ads.

EXPERIENCE

Associate Creative Director @ Madwell

March 2024 — Present | New York

Creative @ Freelance

January 2023 — March 2024 | New York

Associate Creative Director @ Tombras

May 2022 — November 2022 | New York

Sr. Copywriter @ VaynerMedia

July 2019 — May 2022 | New York

Copywriter @ Johannes Leonardo

January 2019 — July 2019 | New York

Copywriter @ McCann New York

April 2015 — December 2018 | New York

 

Copywriter @ Odysseus Arms

September 2013 — March 2015 | San Francisco

 

Creative Intern @ AKQA

May 2013 — August 2013 | San Francisco

EDUCATION

Miami Ad School - San Francisco

Copywriting, 2013

 

San Jose State University

Bachelor of Science, Advertising, 2008

BRANDS

Air Jordan, Budweiser, Built, Capital One, Captain Morgan, Choice Hotels, Cigna, Coco Libre, Delsym, Don Julio, E!, eBay, Feeding America, GE, Google, Hiball, Levi’s, Lockheed Martin, MassMutual, MGM, Microsoft, Mother’s Milk, Neutrogena, NY Lottery, Orangetheory, Ouya, Planters, Powerade, Sheetz, Smooth Ambler, Sony PlayStation, Stella Artois, Subway, SYFY, Taco Bell, Ubisoft, US Army, USPS, Venmo, Verizon, Visible, Vroom, YMCA, YouTube

 

Call me: (415) 760-7989

Write me: rsabalvaro@gmail.com